What we Build
Road
We love the sight of endless blacktop disappearing into the horizon and the sound of gears whirring and your heart pounding as you pedal hard. Nothing feels as close to flying.
AllRoad
We explore unknown side-roads that weave through alleys and sometimes valleys, just to see where they go.
CycloCross
We mash our way out of tight, grassy corners and through the wet, peanut-buttery mud that defines cyclocross in fall. After racing, we love cold beers and cheers with good friends.
Gravel
We plot routes on long-forgotten logging roads, and then grind gravel to discover where they lead. Chance wildlife encounters and breathtaking vistas reward our tired legs.
Mountain
We hike bluffs and forrest, debating the ‘perfect line’. Our picks, mattocks and shovels meet dirt and result in trails that we love to shred with our friends.
These five riding conditions inspire the core bicycle models that we build. Each of our customs is born from one of these ‘elements’, and then shaped into a machine that is precisely tailored to your unique fit and desired riding experience.
The Naked Factory ‘Elements’…
HOW WE BUILD
Fit & Consultation
Each bike starts and ends with you, the rider. We take the time to learn what you look for in a perfect ride.
From your first consultation through delivery of your bike, each decision we make is driven by our desire to deliver your ultimate riding experience.
We engineer with expertise
We weave decades of experience building bicycles into the design of each bike. Each tube is specifically selected and shaped to achieve your frame geometry and the quality of ride you’re seeking. Our expertise comes from years of building, studying, breaking and experimenting with geometry and materials.
Our test tracks are the roads, trails and race courses that our riders punish their bikes on day-in and day-out. Whether you’re a National Champion or beginner, we pride ourselves on delivering reliability and smiles, for miles!
We design with opinion
Not all things in life are objective. We certainly have formed our own opinions on geometry, handling, fit, materials, components, and finishes.
Our opinions are based on our own breadth of riding and racing experience on the road, track, gravel and trail. We ride with olympians, beginners and inspiring friends who have made a life-long passion of riding. We also build trails, support group rides, and organize cycling events. This broad involvement with the sport keeps us in connected to what people love in a bicycle.
We fabricate to endure
The first bikes we built are still on the road today. We love providing routine maintenance on them some 20+ years later. In a time when most things are designed to be disposed, it’s nice to invest in things are built to last.
For things to endure, they must also be able to change. We’re thrilled that many of our customers return five, ten and even 20 years later for small modifications or a lick of new paint! When we deliver you your first bike, it’s likely just the start of a long relationship we’ll have with you.
Ride with passion
Simply put, we love bicycles and sharing our passion for them with others.
With each new build, we challenge ourselves to deliver something that will inspire the owner to ride each and every day.
We’re grateful for the fact that our bicycles help create community and that they’re a vehicle that brings together many of our friends.
